Create Content that’s Impossible for Your Competition to Match
Today affiliate marketers need to strive hard to prove their value as an intermediary in the value chain. It’s their biggest challenge. The biggest advantage of affiliates over well-known brands is the ability to be agile and act fast with content marketing. While brands may spend years approving their content strategy and holding numerous meetings, affiliates can create superior content that competitors simply won’t be able to match, and Google would be foolish not to drive tons of traffic to it.
Be Prepared for Mobile
In 2014, mobile accounted for 49 percent of all affiliate clicks and 27 percent of all affiliate retail sales. How does this affect the individual affiliate? For one, if you are directing traffic to a website that isn’t mobile-friendly, you’re probably losing out on potential commissions. Google now wants websites to be more mobile friendly. So make your website more mobile friendly to ensure higher conversions.
Compose Impressive Reviews
Writing impressive reviews is another way to benefit from affiliate marketing. Here you need to discuss the benefits of the product as a user. Others will read your reviews and have a much better understanding of the product you’re promoting. They can move ahead and purchase it. To get maximum benefit, it is important to review the product thoroughly by including its pros and cons and try to contrast it with other similar products on the market. You must try to offer an objective review as this will impress the readers and they will surely move ahead and buy the product.
So how to get the best out of reviews? Try to avoid lengthy reviews as readers might lose interest midway. Try to use rating plug-in to rate effectively the item you’re reviewing. Usually, the number of stars beside the item decide the popularity of the product and inspire visitors to buy. So the higher the star rating the better.
Understand Breakout & Seasonal Trends
Affiliate marketers have been benefiting by following trends for years. Yet, newer trends break out on a regular basis, creating hundreds of wonderful and weird multi-million dollar niches every year. You need first to make a differentiation between seasonal & breakout trends. Seasonal trends are recurring, and in most cases predictable. As they peak in popularity, you can prepare in advance. You can use Google trends to identify seasonal trends. It's difficult to predict breakout trends. From online TV to electronic cigarettes, to cinnamon flavored whiskey to selfie-sticks, even the most seasoned industry experts have a hard time predicting the future of their industry. Therefore, for breakout trends you need to rely on the prediction of experts in your industry.
Use Affiliate Links in Your Post
Instead of using direct links to items, you’re promoting, it's best to join the affiliate member program of the company (regardless of the commission) and use affiliate links. The cost of the item doesn’t make any difference, but the volumes of sale do. So try to ensure maximum online exposure of the product to boost sales. Try to include affiliate links in your blog posts and books that you submit to directories.
Email Marketing
There’s money in the list! If you have an email list, you can sell anything. It’s a way to market your commercial message to a group of users. However, you must make sure that the list is genuine and fresh. Email advertising is a tried and tested way to sell fast. You can send your marketing messages in real-time and without spending any money. You can also personalize your messages resulting in one-to-one contact with our subscribers leading to more sales. You can also carry out communications that are more frequent and test your marketing messages. It also gives you a better ability to track sales and user engagement.
Make a Resources Page
The Resource page lists all the items you’re promoting and tools you’re using to promote them. You can give a suitable outline of the items and connections to the survey page for much better comprehension. You can make your resource page more convincing by incorporating flags to the items you’re promoting.
Make Use of Banners
Banners are either larger squares (250x250 pixels) or small squares (125x125 pixels), or leader board type size (468x60 pixels). The best thing about banners is that they draw instant attention with nicely designed animation and graphics that prompts the user to look at the banner. If you want to use animated banners, use the ones that have just a couple of slides with a strong call to action on the last one. If you have a lot of banner ads on your website, then try to use text links in most of your affiliate campaigns. If you’re promoting multiple offers on your page, it’s best to rotate banners instead of displaying them just once as this can boost your click through rate. It all depends on your audience.
Add a Bonus to Your Product
Offering a bonus on a product, promoting is the best way to ensure faster conversions on your items. For instance, if you’re promoting an item for $50 and you’re getting a commission of $10, try to offer a bonus of $ 5 to the buyer. This way, your buyer will get the item at $45, and you will still earn $5 as commission. Bonuses can help increase sales volumes and soon you will be able to earn more commissions with larger sales.
How Long Will Take Before You Can See Results?
Your Experience Can Be a Big Factor
If you already have some experience in affiliate marketing, then your learning curve will be much smaller than say someone who’s only recently heard about affiliate marketing. However, even for a beginner, it won’t take much time to become as successful as a person who has considerable experience. It’s not unusual for a newbie to leap miles ahead of experienced affiliate simply because they’re working with a more robust blueprint and a mentor, than someone who learns by trial and error. Besides that, life experiences can be the biggest asset because this way one can draw on the experience and use it for your marketing. In some professions, age can be a big hindrance but not so in the case of online marketing.
Have Some Patience!
The biggest reason why most bloggers give up so soon in affiliate marketing is that they fail to make even a dime in their initial months. The best way to succeed is to be patient, use the right marketing techniques, and soon you’ll start seeing the results.
Spend Something in the Beginning
Though you’re in affiliate marketing to make a decent income and are ready to make efforts in that direction, it's’ a fact that you will need to spend some money in online promotion in the beginning. These expenses can come in the form of domain registration, buying website space and making a website. Then if you want faster results, you can invest in PPC campaigns or buy banner space ads online.
Your Readers Come First
Your readers are the one to buy most of your affiliate items, and many of them will even share their experiences with others bringing in more buyers. If you want to get best results from your affiliate marketing efforts, you need to focus on best items. For this, try to analyze your reader preferences and what they will buy from you. Once you know the items, you can simply choose them and start promoting. It’s important to promote competitively priced items because otherwise nobody would buy them.
Be Honest
Every item has its pros and cons, and there’s nothing wrong in pointing them out. Try to be neutral when promoting an item. Your readers will definitely get impressed with your approach. Try to tell every single detail about the item and its usefulness. This is critical to ensure conversions.
If you have plans to start your own affiliate marketing business, all these tips will surely help you in sharpening your online marketing strategy, and soon you’ll be on the way to earning a consistent income from this exciting business. You need to get creative, outthink the competition, and really prove your worth in the value chain. This will do the magic!
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